Privacy Policy

If we ask you to provide certain information by which you can be identified when using this website, then you can be guaranteed that it will only be used in accordance with this privacy statement

We may collect the following information:

  • name
  • contact information including email address
  • demographic information such as postcode
  • other information relevant to customer surveys and/or offers

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to better our products and services.
  • We may send promotional emails about new products, special offers or other information which we think may be of interest to you using the email address which you have provided.


We are dedicated to ensuring that your information is secure. To prevent unauthorised access or disclosure, we have enforced suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

 Data Retention and Erasure:

White Water will meet the ‘data minimisation’ and ‘storage limitation’ principles. Personal information is stored, archived and destroyed compliantly and ethically.

Controlling your Personal Information:

If you have previously agreed to us using your personal information for direct marketing purposes, you can change your mind at any time by emailing us at

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think may be of interest to you if you wish for this to happen.

You can request details of personal information which we hold about you under the Data Protection Act 1998. However,  a small fee will be payable. If you would like a copy of the information held on you please email us.

If you believe that any information we are holding on you is incorrect or incomplete, please email us at We will quickly correct any information found to be incorrect.


In order to offer you Klarna’s payment methods, we might in the checkout pass your personal data in the form of contact and order details to Klarna, in order for Klarna to assess whether you qualify for their payment methods and to tailor those payment methods for you. Your personal data transferred is processed in line with Klarna’s own privacy notice.